The M&G Garden by Andy Sturgeon – RHS Chelsea 2012

M&G Investments has been the exclusive sponsor of the RHS Chelsea Flower Show for many years. We worked with them to support their sponsorship of the M&G Garden designed by Andy Sturgeon.

Through an integrated PR and digital strategy we successfully promoted M&G’s sponsorship and maximised coverage of their Show Garden, implementing streams of creative content through blogs, social media and digital channels, alongside a high-profile media relations campaign.